Description
We’ve been shooting STRs and boutique hotels full-time since 2019, mostly from an RV, across four countries. The guide isn’t something we wrote looking back. It’s the actual thinking behind why the template is built the way it is, and what we’ve learned about how hospitality clients make decisions. At $29.99, it pays for itself the moment it books you your first shoot.
The template gives you:
- 15 slides structured around how STR clients evaluate photographers before they hire
- KPI, case study, and pricing slides built to convert, not just impress
- A design that’s minimal and elevated enough to signal you belong in this niche from day one
The guide adds:
- A slide-by-slide breakdown of what to write, why it works, and real examples to adapt
- What to do when you don’t have the content yet (no metrics, no testimonials, no case studies)
- How to write pricing that qualifies clients rather than scaring them off
- How to name your services by outcome, not package tier, and why it changes how clients respond
If you’re starting from zero, there’s also a 30-day fast-track plan:
- Week 1: The exact outreach message that books your first exchange shoot (the one we actually used)
- Week 2: The follow-up that gets hosts to share their booking data and fills your KPI slide
- Week 3: How to request testimonials that lead with results, not compliments
- Week 4: Assembly. By now you have everything you need for a complete, compelling portfolio
Jenna K. –
I sent the portfolio to a boutique hotel in Austin maybe a week after buying it. They booked me, even though it was only my third shoot and even gave me a compliment on my professional online presence!